Cows are just like you and me—they build friendships, can be bossy and devious, and even sometimes hold grudges against their peers who treat them badly. And just like you and me, cows value their lives and don’t want to be killed for leather or any other reason. That’s why we urged the American Red Cross to replace the leather gloves in its flood and fire kits with leather-free ones, a plea that—victory alert! —the organization embraced wholeheartedly.
Not only did the American Red Cross pledge to ban leather gloves from its kits, it also agreed to stop recommending them for emergency purposes to members of the public by removing references to them from its website and other messaging.